Welcome to WRC Research Systems!
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New BrandMap® 9!
- Produces presentation ready biplots, correspondence maps, mdpref and MCA maps in seconds right from your tables
- Exclusive Brand Projectors I & II provide interactive “what if” analysis right on the map
- New PC and MAC compatibility
- Windows 7 -10 and recent MAC OS-X compatible
- The choice of professional researchers worldwide
- New MCA module, vector intercepts and CGS distance circles
- Both single copy and Enterprise licensing available!
- More Information and Feature List
Trend your
Excel data!
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New BrandTrend XL!
- Trend any and all measures along with your media and marketing activity right from within Excel
- Scroll through time using dynamic visualization to see the effect of your executions on your trend measures
- Zoom in on periods of interest to determine which executions or activities are affecting your trends
- More Information and Feature List
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BrandTrend® DM
- Visually analyze the impact of your media and marketing activities on awareness, brand image, and all other variables
- The most advanced trend charting system available today for internal analysis and client delivery
- Provides an ideal desktop interface for viewing and analyzing trend charts
- Attaches directly to any Dimensions dataset to facilitate the analysis and processing of survey data results via trend charts for tracking studies
- Provides for easy integration of your media, marketing and sales data on the chart
- More Information and Feature List
- To Play Demo click: BrandTrend Video
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Brand Profiler
- Produces presentation ready brand by attribute or attribute by brand profile charts in seconds directly from your Excel tables
- Derive new insights from Brand/Attribute grids by adjusting for brand size and other effects which make true comparison difficult
- Both Arcsin and Chi-Square methods included
- New! Automatically produces radar charts of absolute values and deviations from expectations
- New Excel 2007/2010 ribbon interface
- New Excel XP-2003 toolbar interface
- More Information and Feature List